Live ITC (NSE: ITC) share price, an interactive candlestick chart, moving-average and 52-week context, and a rules-based Bullish / Neutral / Bearish trend signal for this FMCG & Consumer stock.
ITC NSE
Why moderately bearish?
- Price is below all of its key moving averages — a weak trend structure.
- RSI at 39.3 reflects soft momentum.
- MACD is bearish and rising.
- ADX at 40.9 confirms a trending market.
- Nearby support sits near 262.95 and resistance near 264.65.
- Volume is below average, so the current move lacks conviction.
- Price is within 0.44% of resistance, capping near-term upside.
- It is lagging the FMCG & Consumer sector by 5.1 pts over the past month.
Auto-generated from the computed indicators — price trend, momentum, volume, key levels and market context. Not a recommendation.
Key levels
| Resistance | 269.00 | +2.1% |
| Resistance | 265.80 | +0.9% |
| Resistance | 264.65 | +0.4% |
| Current | 263.50 | — |
| Support | 262.95 | −0.2% |
| Support | 261.80 | −0.6% |
| Support | 255.50 | −3% |
Scenarios
Technical
| RSI (14) | 39.3 |
| MACD | Bearish, rising |
| ADX | 40.9 (trending) |
| Stoch RSI | 86.4 |
| CCI (20) | -84.3 |
| EMA 20 | 268.79 ▼ |
| EMA 50 | 276.44 ▼ |
| SMA 200 | 313.44 ▼ |
| Rel. volume | 0.54× |
| ATR (14) | 4.84 |
Market context
| Regime | Neutral |
| Nifty today | -0.61% |
| India VIX | 11.23 (calm) |
| Sector | FMCG & Consumer · RS -5.1 pts (1m) |
| Global | Wall Street closed lower overnight |
| 1-month | -6.8% |
| 1-year | -35.3% |
Price chart
Candles & volume from exchange data (Yahoo Finance), cached and possibly delayed. Bullion is the international price converted to an indicative INR rate. Not investment advice.
Candlestick: Doji — treated as confluence, not a standalone signal.
Analysis and educational information based on delayed market data. Not personalised investment advice. Consult a SEBI-registered adviser before investing. Futures and options carry substantial risk; scenarios are analytical possibilities, not guaranteed outcomes.
MoneyPuran coverage
Other FMCG & Consumer stocks
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FAQ
What is the ITC share price today?
ITC (NSE: ITC) is trading at Rs 263.50, up 0% on the day. Prices update through the session and may be delayed.
What does MoneyPuran's analysis say about ITC?
The rules-based engine reads ITC as moderately bearish on the swing timeframe, at a model confidence of 65/100. It is an analytical read of price trend, momentum, volume, key levels and market context — not a recommendation.
Does MoneyPuran publish a ITC share price target?
No. MoneyPuran does not issue price targets. The analysis shows computed support and resistance (nearby support around Rs 262.95, resistance around Rs 264.65) plus scenario conditions, so you can see the levels that would confirm or invalidate the current view.
Why is ITC up or down today?
Price is below all of its key moving averages — a weak trend structure. Consumer staples are defensive — rural demand and input costs matter more than global cues.